Thursday, April 3, 2025

Issue:

Mackay and Whitsunday Life

Cheers And Beers For CiteHire Launch

CiteHire, the latest addition to the Cite Group of companies, officially launched in Mackay last Friday with a celebration that brought together family, friends, suppliers, subcontractors, and clients. The lively event featured live music, delicious food, and drinks, creating a vibrant atmosphere to mark the beginning of a new chapter for the region’s equipment hire industry.

CiteHire is a locally owned and family-operated equipment hire provider, servicing Mackay, the Whitsundays, Bowen Basin, and Townsville. With over 10 years of experience in the hire industry, the company aims to provide tailored solutions for a wide range of projects, from residential and commercial construction to large-scale civil works and mining infrastructure. Whether the project is big or small, CiteHire offers the right equipment to meet clients' specific needs, timeframes, and budgets.

CiteHire is the latest business in the expanding Cite Group, founded by Brad and Bec Gardner. The group started with CiteCon, a construction business, and has since evolved to include multiple ventures. With the launch of CiteHire, the Gardners are bringing their vision for high-quality, customer-focused service to the equipment hire market.

"From day one, we’ve built Cite Group with a strong emphasis on quality, integrity, and community support, and CiteHire follows that same philosophy," said Bec Gardner.

"We are excited to offer a service that brings flexibility, reliability, and a personal touch to equipment hire across a wide range of industries."

CiteHire’s primary focus is on providing top-quality equipment for a variety of industries. The company serves both residential and commercial clients, offering equipment that ranges from basic tools for home handymen to large civil and mining machinery for major infrastructure projects.

"Whether you’re a DIY enthusiast working on a small project or a contractor managing a large civil works site, we have the right equipment to get the job done efficiently and safely," Bec added.

CiteHire understands the importance of not only supplying the right machinery but also ensuring its timely availability and maintenance, so clients can focus on the job at hand. The team’s expertise and commitment to service excellence are what truly set them apart in the competitive hire industry.

Although the focus of the event was on celebrating the launch of CiteHire, the night also highlighted the strength of the community relationships that the Gardners and their team have fostered over the years. Local contractors, suppliers, and industry professionals gathered to show their support for the new business, with many expressing excitement about the fresh approach to equipment hire in the Mackay region.

"We’ve had such great feedback from our clients and suppliers, and we’re excited to continue building these relationships as we grow," said Mel Cook, CiteHire’s Business Development Manager.

"It’s all about working together to get the best results for our customers, and we’re looking forward to providing solutions that make a real difference for local businesses."

The launch of CiteHire marks the beginning of an exciting journey for the Cite Group. As the company continues to expand its operations, the focus will remain on providing high-quality equipment and exceptional service to clients across a range of industries.

Photo credit: Paige Gardner

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