Rod Francisco was recently honoured as the 2024 Mackay Man of the Year during the International Men's Day celebrations, which focused on men's positive contributions to society. This year’s events included an Art Show at the Jubilee Community Centre, along with the Mackay Man of the Year Award presentation breakfast at Souths Leagues Club, featuring insightful group discussions and an auction of the winning artwork.
Reflecting on the recognition, Rod said he was “truly humbled” and expressed deep gratitude for the journey that led him to this moment.
“Being nominated was unexpected, being a finalist just brilliant, and to be the winner has been an emotionally rewarding and levelling experience,” he said.
From the many nominations received for Man of the Year, the entrants were narrowed down to three finalists who were recognised at the breakfast.
Brett Comerford – Inspiring Educator and Role Model
Driven by a desire to make a difference, Brett Comerford became a primary school teacher to address the need for male role models in education. His passion for inclusivity shines through his work, establishing Auslan Clubs to promote awareness for the hearing impaired at every school he’s taught at. Overcoming his own dyslexia, Brett pursued postgraduate studies in special education to support children with learning difficulties. A devoted family man, Brett celebrates 42 years of marriage to Deirdre and their two adopted children. Humbled by his daughter’s nomination, Brett embodies compassion, resilience, and a commitment to mentoring future generations.
Rod Francisco – A Life of Service and Resilience
Rod Francisco is an Army veteran, HR leader, and published author who lives by the values of integrity, respect, inclusion, and kindness. His life’s work centres on leaving a legacy of hope and opportunity for others. Having experienced both the heartbreak of loss and the triumph of success, Rod’s journey reflects his resilience and passion for making a difference. Whether navigating adversity with courage or celebrating life’s joys, he approaches every challenge with unwavering commitment. A devoted husband, father, and community advocate, Rod inspires those around him with his steadfast belief in humanity’s potential for better.
Namarca Corowa – Champion of Cultural Healing and Change
Councillor Namarca Corowa is a dedicated leader and educator, steering impactful social change through his organisation, Reconcile Life Pty Ltd. With over a decade of expertise in youth justice and adult education, he delivers culturally-informed programs addressing behavioural change, domestic violence prevention, and family unity. Supported by his wife Vikki, Namarca’s initiatives, including a 15-week men’s behavioural change program and youth camps, integrate Indigenous perspectives to foster respect and cultural connection. As a Mackay Regional Councillor, he advocates for safety and resilience, partnering with the community to drive meaningful progress. Namarca’s work inspires healing and empowerment across diverse communities.
For someone who sees himself as “just an ordinary bloke,” winning Mackay’s Man of the Year highlighted not just Rod’s journey, but the values and virtues that have defined his life up until this point. He describes himself as a man who has “lived, loved, and learned a lifetime.”
Rod shared thoughts on what it means to be a man in today’s world.
“It is the way it has always been, just that we now have a different context, multiple ways of communication, and an abundantly clear opportunity to care more for other men and their role in society.”
He also mentioned the importance of individuality, quoting Oscar Wilde: “Be yourself, everyone else is taken.”
Over time, Rod’s life as a man has evolved, guided by three core values - Respect, Integrity, and Inclusion - and one defining virtue: Kindness. However, his journey wasn’t always without challenges. Reflecting on those struggles, Rod advised, “Be vulnerable, be self-aware, and don’t be too hard on yourself as you are good enough.”
Among these words of wisdom, Rod also shared five key lessons that have shaped him, hoping they inspire others.
Healing takes time: “If you are hurt, heal first and don’t try to heal alone.”
Stand for what’s right: “Do not accept what you would not do; bad things happen when good men do nothing.”
Learn from role models: “It’s not about perfection but persistence.”
Build resilience: “Resilience is more than just being able to get up; it is to avoid getting knocked down in the first place.”
And lastly, accept life’s unpredictability: “Sh*t happens—sometimes it’s funny, and sometimes it’s not.”
Rod extended his gratitude to Nick and Rowena from Minds Aligned for sponsoring the award.
From experiencing loss and adversity to celebrating love and achievement, Rod approaches challenges with his signature philosophy: “Let it rip and tear, at least it will be interesting.”
Rod’s humility, resilience, and dedication to his community has made him a deserving recipient of the 2024 Mackay Man of the Year award.
Mackay Life congratulates the three nominees on being recognised as outstanding men in our community.
Frank Cowell, Rod Francisco, Mayor Greg Williamson
Rod Francisco and Nick Bennett from Minds Aligned. Photos supplied