A three-part social media training series has equipped local community groups with the skills and confidence to better promote their events, engage with their audience and maximise their online presence. Thanks to the sponsorship of Community Bank Sarina Bendigo Bank, participants attended free of charge, making the program accessible to a wide range of local not-for-profits.
Delivered by Rebel Nation, the training covered essential topics such as content planning, engagement strategies, social media insight, and the power of digital tools like ChatGPT and Canva. Participants walked away with practical knowledge and newfound confidence to grow their online reach.
Karen Perry from the Sarina Poultry Society said the training has transformed how she manages social media for her group. “Before, I felt I wasn’t very good at writing – I knew what I wanted to say but didn’t know how to express it. Now, I’ve started using ChatGPT to help write posts and it’s great. I’ve also been able to get organised ahead of time with our posts, so that when I go away, our page is still active.”
Marg Rowlands, Chaplain at Sarina and Swayneville Primary Schools, also saw a huge shift in her approach to managing the Sarina District Schools Chaplaincy Committee Facebook page.
“Previously, I was scared to post in case I got something wrong. But now, I feel 100% better about posting – and we’ve already got some live. I’m still a little nervous, but I’ve learned not to be afraid to try, experiment and see what works. That’s where the reviewing your data comes in – if something doesn’t work, it’s not a failure, it’s just a lesson for next time.”
Marg expressed her appreciation for the sponsorship that made the training possible. “The wealth of knowledge imparted over these three sessions was outstanding. For a not-for-profit to benefit from that wisdom without having to pay for it – thanks to the support of Community Bank Sarina – is phenomenal. We are so, so grateful.”
This training series has given community groups the confidence and skills to share their stories, promote their events and engage more effectively online. Thanks to Community Bank Sarina’s sponsorship, participants walked away feeling empowered, equipped with new tools and ready to take their social media to the next level.
The local community group members who attended the social media training series, sponsored by Community Bank Sarina, along with training facilitator Jade McAuley (Rebel Nation) and Board Chair Karen May (Community Bank Sarina)